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Friends of Thailand Awards 2013

[ What's New In Thailand ] Posted by nattanich on 2013/6/3 10:50:00 (3216 reads)
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Friends of Thailand Awards 2013

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THE NEW AMAZING THAILAND APPLICATION

[ What's New In Thailand ] Posted by nattanich on 2012/5/31 9:20:00 (3280 reads)
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THE NEW AMAZING THAILAND APPLICATION

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Bangkok, January 4, 2012 - Four of Thailand's top niche-market tourism segments will be featured prominently at the 2012 Thailand Travel Mart Plus Amazing Gateway to the Greater Mekong Subregion (TTM+2012) to be held between June 6-8 at Impact Muang Thong Thani Exhibition Centre.

Organised by the Tourism Authority of Thailand (TAT) together with the Thai tourism industry, the TTM will feature products and services related to Ecotourism, Golf, Health and Wellness, and Wedding and Honeymoon in a special dedicated pavilion. In addition to the four mentioned categories, which have always been Thailand?s strong points, there will also be a category focusing on General Leisure.

The TTM+ is the country's premier annual trade event designed to promote travel and tourism to Thailand and its neighbours in the Greater Mekong Subregion. One of its primary objectives is to provide a platform for the region's small and medium sized entrepreneurs (SMEs) to cost-effectively promote their products and services, especially as many of them cannot afford to go to foreign trade shows.

This year, over 400 booths are available for travel operators and service businesses across Thailand and the GMS countries. The business categories arranged for the event are Accommodation, Entertainment, Tourism Organization / Association, Tour Operator / Travel Agent, Transportation, and Other Travel Services.

Buyers are sourced from the major markets such as Europe, South East Asia, Eastern Asia, the United States, Australia, and New Zealand, as well as emerging ones like the CIS countries, Eastern Europe, Middle East, South America, and South Africa.

TAT Governor Suraphon Svetasreni said, "The focus on the four niche-market segments is based on the global trend for more experiential tourism, especially among repeat travellers seeking to spend more focussed time on a particular activity".

"There is direct benefit for both buyers and sellers in this product based category. It will open up opportunities for doing more business, understanding each other?s needs and improving the creativity and quality of services. This is because the buyers and the sellers could directly relate to each other?s field of expertise".

Ecotourism: The Thai travel and tourism industry is becoming increasingly conscious of its environmental responsibilities. According to TAT Governor Suraphon Svetasreni, "The need to reconcile the economic and ecological impact of travel and tourism is critical to the Balanced Strategy that we are pursuing as part of our tourism development policies." The Governor pointed out that the TAT has for years been undertaking environmental protection activities and projects such as the Green Leaf Certification Programme, the Thailand Tourism Awards programme, and the 7 Greens Concept, with an aim to promote environmentally-friendly tourism.

Golf: Thailand boasts over 200 high standard golf courses nationwide. Many of them have been designed and created by some of the game's best-known players such as Nick Faldo, Arnold Palmer, Jack Nicklaus, Steve Ballesteros, Gary Player, and Greg Norman. In recent years, Thailand has hosted many major golf events such as the Thailand Golf Championship, Asia Pacific Golf Summit, PGA Conference of Asia, Honda LPGA Thailand, the 30th tournament on the tour's annual roster and the 3rd Golf PGA Royal Trophy 2009.

Health & Wellness: A surge in Health and Wellness visitors is driven by the fact that Thailand is an excellent place for both preventive and curative forms of therapies and treatments. Thailand has over 200 international-standard hospitals and clinics, state-of-the-art medical technology, reasonable medical costs and excellent hospitality. It is also a perfect place for post-treatment convalescence and recovery. Both patients and members of their family can enjoy a good post-treatment holiday in Thailand at excellent value-for-money prices. Thailand is estimated to have attracted 1.8 million foreign visitors seeking medical treatment in 2010. It is also an excellent locale for people seeking to learn how to meditate and massage, based on the country's long-standing Buddhist traditions.

Wedding & Honeymoon: In recent years, Thailand has become increasingly popular among wedding couples and honeymooners from India, China and France. Many Indian couples choose Thailand because they wish to tie the knot in a land renowned for its sense of grace and style, following customs and ceremonies with rich roots in Buddhist culture. The secluded, all-inclusive resorts are perfect for honeymoons.

Invited media and buyers will be able to avail of a range of post tours that will showcase these products as well as Thailand's world-renowned natural beauty and rich cultural heritage.

Last year, TTM Plus welcomed a total of more than 1,000 participants, including 150 members of the media, from 30 countries. The 368 seller organisations included 78 agencies who were first-time sellers at this event. The 425 buyers from 54 countries included 120 first-time buyers.

Application forms for buyers and sellers and other related information are now available on the website and need to be submitted before the March 16, 2012 deadline: http://thailandtravelmartplus.com. Also sellers can also get the benefit of the early bird price until January 31, 2012.

Contact information:
International Public Relations Division
Tourism Authority of Thailand
Tel: +66 (0) 2250 5500 ext. 4544-48
Fax: +66 (0) 2253 7419
E-mail: prdiv3@tat.or.th
Web site: www.tatnews.org

THAI-JAPANESE COOPERATION TO LAUNCH MUTUAL HELP PLAN

[ Trade Release ] Posted by nattanich on 2012/1/30 13:40:00 (4860 reads)
Bangkok, January 27, 2012 - The Tourism Authority of Thailand (TAT), the City of Sendai and the Tohoku Tourism Promotion Organization are to sign a Letter of Intent (LOI) to use tourism as a means of helping to facilitate an economic and social recovery from the natural disasters that have recently struck both destinations.
The LOI will be signed on January 27, 2012 by Mr Yukimoto Ito, Deputy Mayor City of Sendai, Mr Kanji Saito, General Manager of the Tohoku Tourism Promotion Organization and Mr Sansern Ngaorungsi, Deputy Governor for International Marketing of Asia and the South Pacific.

The TAT and the City of Sendai have been working with each other on tourism promotion since August 2006. While those activities worked well under normal circumstances, today they have taken on a new role and importance in view of the earthquake and tsunami that struck the Sendai region on March 2011 and the massive flooding that affected many parts of Central Thailand in October-November 2011.

Many of the industrial zones and factories affected by the floods involved significant Japanese investment.

Mr Sansern Ngaorungsi, TAT Deputy Governor said, "Both destinations are now working to rehabilitate and recover from the crisis. There are shared interests, and it is during times such as these that we really need to work together and learn from each other, especially as tourism is vital to both our economies."

The LOI will commit both parties to undertake a number of projects and activities, such as exchange programmes, to promote tourism between now and March 2017.

Sendai is a city with a population of one million and is the political and economic centre of Japan's Tohoku (northeast) Region. The TAT has three offices in Japan and has been participating in the Tohoku Senior Fair for long-stay visitors for several years now. A number of Thai travel writers have visited the region in the past to promote visits by Thai tourists.

At a broader level, Japan and Thailand have a very special relationship - at the Royal Family level, government level and people-to-people level. The people of Thailand recognise the significant role of Japanese investment, aid and development co-operation funding in creating jobs and income in the Thai economy, as well as for the development of tourism infrastructure.

"Japanese funding also played a very important role in helping Thailand upgrade the quality of our many natural and cultural heritage sites, which are very popular among Japanese visitors," Mr Sansern said.

"We are also proud that Thailand remains one of the world's most popular destinations for Japanese visitors. In 2011, Thailand attracted 1.12 million Japanese visitors, up 13.34% over 2010," Mr Sansern added. Through this LOI collaboration, it will promote two ways tourism traffic between Sendai City and Thailand.

Contact information:
International Public Relations Division
Tourism Authority of Thailand
Tel: +66 (0) 2250 5500 ext. 4544-48
Fax: +66 (0) 2253 7419
E-mail: prdiv3@tat.or.th
Web site: www.tatnews.org

TAT TRAINING MANUAL FOR INDIAN TOUR OPERATORS

[ What's New In Thailand ] Posted by nattanich on 2012/1/4 9:50:00 (3799 reads)
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TAT TRAINING MANUAL FOR INDIAN TOUR OPERATORS

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